Sales & lead generation
Hire a Filipino lead generation specialist
A lead generation specialist builds targeted prospect lists, runs outreach across email and LinkedIn, and hands you warm replies, all tracked in your CRM.
What they take off your plate
- Define and refine your ideal customer profile with you
- Build prospect lists and verify contact details
- Write and personalize outreach sequences
- Run email and LinkedIn outreach at safe volumes
- Handle first replies and pass warm leads to you
- Keep every contact and touch logged in your CRM
- Report weekly on reach, replies and meetings
A full pipeline is a daily habit
Lead generation rarely fails because of a bad idea. It fails because nobody has time to do it every day. Research, list building, personalization and follow-up are steady, measurable work, which is exactly what a dedicated specialist is for.
Built on experience we know firsthand
Lead generation is close to home for Snova. Our founder, Angela, has done lead generation for a UK company since 2025, verified leads at a BPO, and run influencer outreach. Our co-founder Jerome specializes in lead generation too. We know what good lists and good sequences look like because we’ve built them.
Quality over volume
Sending more emails is easy. Getting replies from the right people is the job. A good specialist spends more time on the list and the first two sentences of each message than on the sending itself, and reports the numbers that show quality: positive replies and meetings, not just emails sent.
When replies need fast follow-up by phone, pair this role with an appointment setter.
How we vet for this role
The skills test
The skills test gives a real ideal customer profile and asks for a list of 50 verified prospects, plus a three-step email sequence for them. We check list accuracy by sampling contacts, and we judge the messages the way a busy buyer would.
It is one of eight checks, alongside a portfolio review, a past employment check, a live English interview, a paid trial task, a background check and an NDA. You interview the shortlist at the end.
See all eight checksGetting started
What the first 30 days look like
- Week 1
Ideal customer profile agreed, sending domains and tools set up, and the first list of prospects built for your review.
- Week 2
Sequences approved and outreach starts at warm-up volumes. Replies are logged and warm ones come straight to you.
- Week 3
Volumes rise as deliverability holds. Messages are adjusted based on which ones get replies.
- Week 4
First monthly report with reach, reply rate, positive replies and meetings booked, plus the plan for month two.
Measuring it
Numbers worth watching
Agree on these in week one so you both know what good looks like.
- Verified contacts added per week
- Reply rate and positive reply rate
- Meetings booked from outreach
- Email bounce rate, kept low to protect deliverability
Industries
Where this role often works
- Healthcare & clinicsScheduling, insurance verification and patient follow-up, handled by VAs who have worked US healthcare accounts.
- Real estateLead follow-up, transaction coordination and listing admin for agents and teams.
- Agencies, coaches & SaaSClient onboarding, operations and customer support, so the founder stops doing every job.
FAQ
Questions about hiring a lead generation specialist
How many leads can a lead generation specialist produce?
It depends on your market and how narrow your ideal customer is. Rather than promise a number, we agree on weekly activity targets and track reply and meeting rates, which tell you whether the leads are any good.
Will outreach hurt my email domain?
Not if it's done carefully. We recommend sending from a separate domain, warming it up, verifying every address and keeping daily volumes modest. Bounce and spam complaint rates get watched every week.
Do you write the outreach messages or do I?
Your specialist drafts them and you approve them. You know your offer best, and they know what gets replies. The first sequence is always a joint effort.
Is cold outreach legal in the US?
Cold B2B email is legal in the US when it follows the CAN-SPAM Act: honest subject lines, a real business address and a working unsubscribe. Calling and texting have stricter rules, so we agree on channels with you first.
Related roles
Often hired alongside
- Appointment setterAn appointment setter follows up with new leads within minutes, qualifies them with your questions, and books the good ones onto your calendar.
- Automation specialistAn automation specialist connects your tools so data moves on its own: leads routed, records synced, reminders sent and reports built without anyone copying and pasting.
- Inside sales agentAn inside sales agent follows up with new leads within minutes, qualifies buyers and sellers, books appointments with your agents and nurtures everyone who isn't ready yet.
Tell us what your lead generation specialist should own.
Book a 30-minute discovery call. Bring your task list and a budget range, and we'll show you what to delegate first.
Book a discovery call